BPO Hive · USA, Canada & GCC
Appointment setting for US B2B sales teams
BPO Hive plans managed B2B appointment-setting campaigns for USA, combining account research, outreach, qualification and calendar handoff. Campaigns start at $4,000 per month, with language, local hours and contact requirements agreed before launch.
Managed campaigns start at $4,000/month. No obligation to proceed.
Why US outreach needs a specific plan
US sales teams often have a strong offer but inconsistent prospecting capacity. Account executives alternate between delivery, proposals and list building, so a good month of sales can be followed by an empty pipeline. A second problem is geographic overreach: a national list can mix unrelated sectors, company sizes and buying roles. We start with a commercially meaningful segment, such as operations leaders at a defined type of midmarket company, then decide which territories the sales team can actually serve. Your campaign should create conversations the team can progress, rather than meetings that look attractive only in a report.
Local buyers and procurement
US procurement frequently involves a user, a functional leader and a financial approver. An initial call can be useful without including all three, provided the next step is clear. Document whether a prospect is exploring an improvement, comparing providers or working against a funded deadline. Ask how new vendors are reviewed and whether security or insurance requirements create a longer evaluation. These details help the closer prepare an appropriate discussion. They also prevent an agency from treating every friendly response as a sales opportunity. Territory, company size and the reason for meeting belong in the handoff.
Calling hours and languages
Plan weekday outreach around the prospect’s local business hours, normally 9 a.m.–5 p.m. Eastern, Central, Mountain or Pacific time. Confirm Alaska, Hawaii and daylight-saving exceptions in the account brief.
Language coverage: English. Your closer’s calendar should show the prospect’s local time and leave enough capacity for preparation and follow-up.
Contact permissions and data handling
US campaigns require a channel-specific review of TCPA/FCC rules, applicable Do Not Call requirements, state laws and the method used to contact each number. B2B targeting is not a blanket exemption, especially when mobile numbers, automated dialing or artificial/prerecorded voices are involved. Review consent, suppression and recording requirements before launch. Commercial email has its own rules, so permission on one channel doesn’t cover another.
Read the official guidance. This is a planning checklist, not legal advice. Ask who owns the contact records, how opt-outs are enforced and how data is retained or deleted at the end of the engagement.
A local campaign example
Example: a software provider wants conversations with operations leaders at multi-location businesses. The campaign starts with one segment and one operational problem, excludes existing customers, and tests two message angles. A meeting is accepted only when the contact matches the role criteria, confirms relevance and agrees to a next step. If conversations reveal that a different department owns the problem, the list and message are revised before expanding.
How every campaign runs: ACES
Analyze. We start with your offer, your best customers and the territory you can actually serve. We map the companies that fit, the people who influence the purchase and the reason they would take a call now. Current customers and open deals are excluded so nobody gets contacted twice.
Craft. We turn that into a plan: the message, the channels, the qualification questions and the handoff to your sales team. You approve what our callers can say before anyone picks up the phone.
Execute. Our team runs phone, email and LinkedIn as one conversation, books qualified meetings on your calendar and logs every outcome where you can see it.
Scale. Every week we review conversations, objections, show rates and your sales feedback. We add volume to what works and fix or pause what doesn’t.
Pricing and what you get
Managed campaigns start at $4,000 per month. That covers market and ICP analysis, prospect data, phone, email and LinkedIn outreach, qualification, calendar booking and reporting. Growth and Enterprise programs are quoted around volume, markets and languages.
You get a dedicated client portal with real-time visibility into campaign activity, progress and booked meetings. Your team can listen to qualified conversations and understand each prospect’s needs and concerns before the sales call.
Our reporting shows how your audience responds, which objections come up most often and where opportunities exist. Together, we use those insights to refine your strategy, improve your sales process and decide what to scale.
You bring an accurate offer, approved claims and someone to take the meetings. You own discovery, proposals and closing. We keep the pipeline moving and the reporting straight.
What we measure
We report activity, conversations, qualified interest, booked meetings and held meetings as separate numbers, so a busy week never hides a weak fit. Rejected meetings, cancellations and no-shows are reviewed next to the wins. Across our campaigns we have booked 21,200+ appointments and our clients have attributed $25M+ in revenue to them.
Choose the right next step
If your offer and monthly budget are ready, book a strategy call and tell us which buyers you want to reach. If you are still evaluating the economics, use the ROI calculator with your own assumptions and download the regional planning guide.
Explore appointment setting, cold calling and outsourced sales development. Compare pricing before choosing a scope.
Frequently asked questions
What is the minimum budget?
Managed campaigns start at $4,000 per month. Higher-volume or more complex programs are quoted after the market, language and delivery scope are agreed.
Are meetings or revenue guaranteed?
No. We commit to the activity, process and reporting written into your agreement. Meetings and revenue depend on your market, your offer and your sales follow-up.
What does our sales team need to do?
Provide an accurate offer, approve targeting and messaging, attend agreed meetings and give timely feedback. Your team handles detailed discovery, proposals and closing.
Which languages are covered in USA?
English. Confirm the required mix and staffing before launch.
How are calling hours planned?
Plan weekday outreach around the prospect’s local business hours, normally 9 a.m.–5 p.m. Eastern, Central, Mountain or Pacific time. Confirm Alaska, Hawaii and daylight-saving exceptions in the account brief.
Managed campaigns start at $4,000/month. No obligation to proceed.